西南財(cái)經(jīng)大學(xué)考博英語(yǔ)真題

真題的作用很大。一般是復(fù)習(xí)到最后的階段要用的參考資料。各高?？疾┯⒄Z(yǔ)真題一般講比較有借鑒價(jià)值，你可以根據(jù)歷年的出題情況來(lái)了解考博英語(yǔ)題目呈現(xiàn)出什么樣的命題趨勢(shì)，而且也能有一個(gè)大概的預(yù)測(cè)作用，知道命題組一般偏愛(ài)什么類(lèi)型的考題，看看對(duì)你有好處的！下面是希賽網(wǎng)考博英語(yǔ)頻道為大家整理的西南財(cái)經(jīng)大學(xué)考博英語(yǔ)真題，一起來(lái)練習(xí)下吧。

Part A

Translate the following into English

我們也不應(yīng)該忘記，廣告給我們的錢(qián)袋做出了積極的貢獻(xiàn)。沒(méi)有這筆收入來(lái)源，報(bào)紙、商業(yè)電臺(tái)和電視公司就不能生存。我們花很少的錢(qián)就能夠買(mǎi)到一份日?qǐng)?bào)，或者能夠欣賞如此眾多的廣播節(jié)目，完全是由于廣告商付了這部分錢(qián)。想想看，要是讓你付全價(jià)，報(bào)紙會(huì)有多貴!

Part B

Translate the following into Chinese

The basic reason for the existence of multi-nationa companies is the competitive advantage of a global network of production and distribution. This competitive advantage arises in part from vertical and horizontal integration with foreign affiliates. By vertical integration, most MNCs can ensure their supply of foreign raw materials and intermediate products and avoid the imperfections often found in foreign markets. They can also provide better distribution and service networks. By horizontal integration through foreign affiliates, MNCs can better protect and exploit their monopoly power, adapt their products to local conditions and tastes, and ensure consistent product quality．

KEY

Part A

Translate the following into English

We also should never forget that advertisements make a positive contribution to our wallets. Without this source of income, newspapers, commercial radio stations and TV companies couldn't survive. The fact that we spend very little money to buy a piece of daily or we can appreciate so many programs on the air are due to the advertisers who are responsible for this part of money. To think over, if you are made to pay the whole price, how expensive the newspapers will be!

Part B

Translate the following into Chinese

跨國(guó)公司存在的根本原因是其全球性的生產(chǎn)和分配網(wǎng)絡(luò)具有競(jìng)爭(zhēng)優(yōu)勢(shì)。這種競(jìng)爭(zhēng)優(yōu)勢(shì)部分產(chǎn)生于與國(guó)外附屬機(jī)構(gòu)的垂直和水平的整合。通過(guò)垂直的整合，大部分跨國(guó)公司都能保證其國(guó)外原料和中間產(chǎn)品的供應(yīng)，避免常常在國(guó)外市場(chǎng)上出現(xiàn)的不完整性。它們還能提供更好的分配和服務(wù)網(wǎng)絡(luò)。通過(guò)與國(guó)外附屬機(jī)構(gòu)的水平整合，跨國(guó)公司能更好的保護(hù)和利用他們的壟斷力量，使他們的產(chǎn)品適應(yīng)當(dāng)?shù)氐那闆r和消費(fèi)者的口味，保證穩(wěn)定的產(chǎn)品質(zhì)量。